Because your dog deserves more than boring basics.

The Chow Tower
Because good food should be served with altitude.
R500.00
Whether you’ve got a tiny tail-wagger or a lanky legged lounge hound, our raised feeders are designed to make every bite comfier, cleaner, and cuter. No more crouching like a cave pup. No more food flying halfway across the kitchen. Just ergonomic elegance with a side of sass.
💡 Why Raise the Bowl?
Better Digestion (Vet-Recommended!):
Vets agree — raised feeders help reduce air gulping and promote smoother digestion, especially for dogs prone to bloat or sensitive tummies.Joint-Friendly:
Great for senior floofs, arthritic pups, and even young ones with extra long legs (looking at you, sausage dogs and mini giraffes).Cleaner Eating:
Less mess. Fewer spills. More style. Your floor will thank you. So will your socks.Posture Perfect:
A lifted bowl encourages proper alignment while eating — because slouching is for hoomans with bad chairs, not dogs with standards.Even Tiny Dogs Deserve It:
Yep, even your pint-sized drama queen deserves to eat like royalty. Good posture isn’t just for the tall guys — it’s for anyone who’s ever pretended to be starving 10 minutes after breakfast.